Month: March 2017

Podcasting Smarter Episode 5: The Well-Read Podcast

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What Podcasts Can Learn From Books with the Well-Read Podcast: Season 01 Ep. 5

well read

 

This week on Podcasting Smarter, we interview Halle from the Well-Read Podcast. Halle and her co-host Ann, are librarians at the Beaufort County Library in South Carolina, and the podcast is an extension of the library’s public outreach programs. These lovable librarians have reached over 150,000 downloads with just 35 episodes. Like a good book, you are going to want to check their show out!

Podcasting Smarter Tips from Halle of The Well-Read Podcast

Co-host chemistry builds over time.

Divide up the show production duties for an equal division of work.

In addition to social media, and newsletters, she promotes the podcast grass roots style when attending community groups, or doing presentations through the library.

When they started, they weren’t many shows doing reading recommendations so that helped them stand out.

To engage their audience, they tweet our what they will be discussing, share book-related news, and connect with authors. All things they think their audience wants to hear.

Podcasts are a great vehicle for community outreach for businesses and organizations.

Coordinating schedules is a challenge for them, so part of their work flow is batching episodes while still allowing time for research.

Like a good book, you need some sort of structure and narrative to your podcast.

Must Listen Episodes:

Episode 24: Current Events

Episode 28: All-Time Favorites

Check out The Well-Read podcast on Podbean!

 

Podcasting Smarter Episode 4: Austin Petersen

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the freedom report

Podcasting To Advance Your Cause with Austin Petersen: Season 01 Ep. 4


Austin Petersen is the founder and owner of The Libertarian Republic, and the host of The Freedom Report podcast. Austin  grew The Freedom Report podcast into a popular, political news source which now earns over a million downloads a month. Austin credits the influence of his podcast for his former candidacy for the Libertarian Party’s 2016 nomination for President of the United States. He came in second to Gary Johnson.

Take Aways from This Episode

Podcasting Smarter Tips From Austin:

It can be dangerous to share how you truly feel on your podcast. You risk alienating people. You may lose career opportunities.

On the future of podcasting: Podcasts will be important in advancing individualism, and will take power away from mainstream media, and corporations.

Find a niche that is not being served well and hopefully aligns with your passion and/or your business. Don’t do what everyone else is doing unless you can offer a unique value proposition.

Think of your social media followers and fans as customers. Give the people what they want. Always serve your audience. Think about what they want to know, and what interests them.

Social media engagement has a dollar value of about $1.50 per thousand, so build your audience and engagement to attract advertisers.

Your audience will connect with you based on your attitude. What you put out there, you will get back.

You can attract people to you through your podcast that can help you advance your cause, promote your idea, or even marketing your business.

Must Listen To Epsiode: Can We Kill ISIS Without Sacrificing Liberty

Listen to The Freedom Report on Podbean

Podcasting Smarter Episode 3: Rex Factor

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rex factor

Building A Podcast Kingdom with Rex Factor: Season 1, Episode 3

On this week’s episode of Podcasting Smarter, we interview Graham Duke of the Rex Factor Podcast. Rex Factor is a light-hearted podcast reviewing all the kings and queens of England & Scotland. On each episode, Graham and Ali determine if the monarch has the mark of greatness, known as the Rex Factor!

It all started with a pub conversation and a friendly debate about great monarchs. That conversation is now a weekly, award winning, themed podcast with over a million downloads. Graham shares with us how they created a community as well as financial support for the show through their creative crowdfunding efforts using the Podbean patron program.

Podcasting Smarter Tips from this episode: 

  • Use your crowdfunding reward levels to create community. Rex Factor patrons become members of the special Privy Council and get access to premium episodes.
  • Your fans will want to financially support your show and you can do more for them with their funding.
  • Have fun with your audience. Rex Factor top level patrons get to commission an episode which becomes the premium content available only to the Privy Council.
  • They started an “insider” hashtag that fans use that references an episode about a monarch with a less than memorable mark in history.
  • Make sure you have good audio quality from the beginning.
  • Take the time to set up your website, determining your format, your work flow process, tone, and branding of your show before jumping into.

Must Listen To Episode: 44. Charles II (Restoration) 

Find the Rex Factor podcast and community:

Rex Factor on Podbean
Rex Factor on Twitter
Rexfactor on Facebook 

Podcasting Smarter Podcast Episode 2: The Language of Bromance

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language-of-bromance

There Are No Podcast Numbers, Only People: Season 1 Ep. 02

This week’s Podcasting Smarter episode was recorded at Podcast Movement 2016 with Shawn and Richard, the co-hosts and producers of The Language of Bromance Podcast. Podbean is a proud sponsor of Podcast Movement!

This episode was recorded using Podbean’s mobile app and the Go Mic by Samson. The mic was only $40, purchased at their booth at Podcast Movement. And, the free Podbean app allows podcasters to record on-the-go easily. If you host your podcast with Podbean, check it out for a great way to record live from conferences and other venues, or wherever you might be!

Richard and Shawn started podcasting as a means to stay connected as friends after moving apart. More than two years later, they are part of the PodBros Network, and have a growing community of fans who enjoy the hilarious worlds they create around obscure, historical events.

The podcast has been an impressive creative outlet for Shawn and Richard. Their unique storytelling style has led them to film making and creating comics. Adult coloring books may even be in their future.

Podcasting Smarter Tips shared in this episode:

  • Don’t be afraid to experiment with your show. Not everything will work, and that is okay. Keep creating!
  • Promote your show on Reddit. The community holds you accountable. You have to give to get in Reddit communities.
  • Don’t waste your audiences time. They have lots of choices.
  • Don’t be afraid to edit things out.
  • Create a community around your show. They have the L.O.B. Army.
  • Podcasting leads to many unexpected opportunities.

You can find The Language of Bromance on Twitter and Facebook!

Must Listen To Episode: 84 Planet Of The Emus

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